Telecoms Churn Management and Customer Retention 2005
Thursday 17th and Friday 18th November 2005, Le Meridien Piccadilly, London, UK
Customer relationships are worth their weight in gold
A good customer relationship benefits both customer and service provider. Millions of pounds in direct revenue is lost every single year through customers churning, whilst ever more money is poured into scattershot marketing, to low-value customers and high-value customers alike who’s prime motivation for loyalty is always about the price. This is not just the ‘nature of the industry’ – it is something you can change!
ViB events’ Churn Management and Customer Retention conference will arm you with the latest customer loyalty approaches, churn and customer marketing strategies, and methods of cementing brand identification among your customers so they want to stay with you rather than join your competitors. Two days of case studies and worked examples will allow you to benchmark your approaches, think of new solutions and create something truly unique, something that makes your customers want to keep their relationship with you.
